An eclectic IT career: Mayo Takeuchi

  As a followup perhaps to the Bing/Yahoo! quality checklist, Searchenginejournal.com subsequently provided 18 points of what Bing expects web content publishers to implement for SEO . Well, it seems to me that all their advice applies equally as well for those aiming to optimize their web content for any search engine. I think perhaps that there should have been a disclaimer associated with point 1, which concerned the implementation of robots.txt and XML site maps. It's still my understanding that both of these files only provide a set of suggestions for search engines, and their parameters may not necessarily be obeyed by crawlers. Point 8, create an RSS feed, also may imply quite a few additional points, such as that new content is expected to be published with some frequency and that said feed can be easily subscribed to by those who may not know how to hack the URL (via point 11, enablement of social media). In fact, segmented audience studies have shown that the pu

Their FAQ advises against using redirects, so this may not work - nonetheless, here it is: M467DDBXQN92 I may need to re-claim with my actual domain URL.

About a month ago, Searchenginejournal.com published this article on things that Bing have disclosed that they penalize web content for from a ranking perspective. Most of the points they made concerned concision, but the final point on actively discouraging machine-translated text caught my eye. I'd posted in the past about how translation did not equate to localization , so I was rather pleased to imagine that someone was incorporating grammar and spelling checks into the ranking algorithm. However, I also have the following questions: Do they verify that the language attribute found in the HTML matches the body text language that people read? If the language is a distinct flavour, such as English as spoken in India or the Kansai dialect of Japan, is that taken into account during the linguistic quality assessment? Do they penalize on slang, profanities or "text-speak" orthography, or will they process them accurately and take that into account in evaluating the

Some months ago my team lead had mentioned trunk.ly to me. It's a social bookmarking service that aggregates links that the user has shared out via various social media services. As I often try to share web content that I find interesting but rarely spend the time either completing an in-depth perusal of said content, I've found the cumulative archive of what I've been tweeting and publishing via Google+/Buzz and Facebook to be most useful. At the least, it spares me the effort of maintaining browser-specific bookmarks and trawling through my Facebook profile export or tweet history. LinkedIn shares are also supported, but due to the way I cross-publish, I haven't bothered to use it. Furthermore, trunk.ly has a Top SEO Experts group , which I was able to join. Through it I can find not only the most up to date content that benefits me in my current role, but I can see via the number of shares, how popular or vetted the links have been. Now, if only I had the tim

I've been spending more time on Twitter lately, and wanted to note two things I've gleaned, rather unscientifically. First, about tweeting topics (or trending hashtags) and culture. In Japan, many trending topics and/or hashtags encourage sharing of personal information, and moreso of interaction between twitter users. Some examples from the last few days are: "how I came to start tweeting" and "what age would you say I am?". What seems far less prevalent thematically in Japan when compared to the other places I've been watching (French, German, Irish, American), are people (celebrities, sports figures), TV shows, and states of mind. Since I don't keep abreast of most entertainment news, and think twice before presenting too many of my rants for public consumption, I'm finding it easier to participate in incorporating the Japanese themes into my tweets, than the Western ones. Second, a tale of two anniversaries and twitter strategies: MIT15